Tag Archives: Curiosity
A Secret Method to Hold Your Customers Attention…But First
The purpose of your sales letter is to grab and keep the attention of your reader. Once you have accomplished that step the next step is to get them to take immediate action. One way to accomplish this is by engaging your reader in a good story without finishing it. After starting the story, pause in the middle to tell them you will complete the story in a minute… but first you would like to tell them about _____. Continue reading
Frank Kern and Trey Smith Go Crazy
For email marketing to be successful you must track open rate and click through rate to make the most of your marketing efforts. Segmenting your list and sending the right message to the right audience could substantially raise the amount of people who open your emails and the amount who click on your links inside them. Continue reading
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